| Issue |
ITM Web Conf.
Volume 10, 2017
2017 Seminar on Systems Analysis
|
|
|---|---|---|
| Article Number | 03005 | |
| Number of page(s) | 5 | |
| Section | Complex System Analysis | |
| DOI | https://doi.org/10.1051/itmconf/20171003005 | |
| Published online | 15 March 2017 | |
Methodical Errors of the SWOT-Analysis in Applied Research
Moscow Technological Institute, 199334, Moscow, Russia
* Corresponding author: tjoubreva@mti.edu.ru
The article discusses the methodology is widely known the SWOT-analysis and suggests approaches to increase confidence in the results of the analysis. Some typical methodological errors are Illustrated by examples and discussed. Recommendations that increase the value of the method in strategic analysis and increase its effectiveness are given. The recommendations could be useful for companies’ managers of different levels in the strategy development and advancement of strategic alternatives, Diploma Thesis supervisors as well as for students and graduates of MBA programs.
© The Authors, published by EDP Sciences, 2017
This is an Open Access article distributed under the terms of the Creative Commons Attribution License 4.0, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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